Here is a very compelling article in today's New York Times on Similac's organic formula. Similac's rising sales appear to be fueled in part by a growing consumer group who are attuned to the benefits of anything bearing the organic label. This may be one case where shoppers need to re-think their purchases. Similac's formula is formulated with sucrose (cane sugar), which is sweeter than other sugars. No direct health risks have been cited yet but according to the article, some pediatricians suggest this may link to overeating, which in turn may lead to obesity.
The article also reports that competitive products like Earth's Best use lactose instead of sucrose, despite the fact that the costs of organic lactose has risen in recent years. A closer look at Earth's Best product information cites its use of organic lactose.
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